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		<title>Why You Should Use Infographics in Your Content Marketing</title>
		<link>http://intohisword.com/?p=219</link>
		<comments>http://intohisword.com/?p=219#comments</comments>
		<pubDate>Sat, 07 Apr 2012 12:09:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>

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		<description><![CDATA[In today&#8217;s technology driven world we are responsible for creating 1.5 billion pieces of content, 140 million tweets and 2 million videos every day. With so much new content hitting the web on a daily basis you need to know how to get yours noticed and achieve the high search engine rankings that everyone strives [...]]]></description>
			<content:encoded><![CDATA[<p>In today&#8217;s technology driven world we are responsible for creating 1.5 billion pieces of content, 140 million tweets and 2 million videos every day. With so much new content hitting the web on a daily basis you need to know how to get yours noticed and achieve the high search engine rankings that everyone strives for. We are going to offer you some of the best ways that infographics can be used to get your content noticed.</p>
<p>If you are not familiar with infographics they are a combination of writing, design and analysis that are perfect for use in a world that depends on new content. They are a way to visually communicate your ideas to the millions of people who browse the web every day. When it is done correctly they can communicate complex data in a visual format that has the potential to go viral.</p>
<p>They take deep data and present it in a shortened form of visual data that is often easier for the public to understand. They are an efficient way to combine text, images and design to pass on a complex idea to the general public. Since 2010 when demographics first began being used more regularly, infographic search volumes have increased by over 800%.</p>
<p>With the use of this marketing tool continuing to rise, now is as good a time as any to begin using them as part of your marketing plan. Incorporating this provides your content with a more appealing manner to share images, graphics and statistics. The more appealing this information is to the public the more likely they are to stop and read it. They will also help your content reach more of your target audience; if one person finds it informative and enjoyable they are more likely to pass it on to their friends who, in turn, will pass it on to their friends. This is how content becomes viral, and wouldn&#8217;t your content benefit from being seen by thousands of potential customers.</p>
<p>Human beings tend to be highly visual with 90% of the information we receive on a daily basis coming in the form of images. To tap into that method of communication the more visually appealing your website is the more people will be drawn to it. If your website tends to offer information in just plain text, odds are that most people will simply skip over it and move on to another resource for information. Adding visually appealing images to your website content will not only keep visitors on your page, but it will aid in the possibility of the content becoming viral and having your brand recognized by thousands of people all over the world.</p>
<p>Inforgraphics are a valuable tool in getting your content viewed by many and passed from person to person. There are many easy ways that you can incorporate this into your current website content, and once it&#8217;s there you will begin to notice that your website experiences more traffic and that visitors tend to stay on your website longer. Infographics are an important tool that should be used if you want your website to succeed.</p>
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		<title>Finding a Web Designer 101</title>
		<link>http://intohisword.com/?p=217</link>
		<comments>http://intohisword.com/?p=217#comments</comments>
		<pubDate>Sat, 07 Apr 2012 11:40:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://intohisword.com/?p=217</guid>
		<description><![CDATA[Finding the perfect web designer for your website can be tricky, which is why large businesses usually just create in-house teams that will do all the web development work. They want consistent results, and don&#8217;t want to waste too much time on bad hiring choices, particularly ones that result in wasted time and money. But [...]]]></description>
			<content:encoded><![CDATA[<p>Finding the perfect web designer for your website can be tricky, which is why large businesses usually just create in-house teams that will do all the web development work. They want consistent results, and don&#8217;t want to waste too much time on bad hiring choices, particularly ones that result in wasted time and money.</p>
<p>But what if you&#8217;re just a small business owner or just want a simple personal website? How do you find the perfect web designer who will deliver a well designed, functioning website within the deadline and within the budget? Below are some tips on finding the perfect web professional <a href="http://www.williamchristoph.com">Vista DUI Lawyer</a></p>
<p>First, create a basic scope of what you want to achieve and try to cover everything. Going into a project with nothing but &#8220;I don&#8217;t really know what I need, I will just approve it when it&#8217;s good&#8221; is not a good idea, since it will result in delays as you go back and forth with the designer, and worse, you may end up with a website that is sub par in quality.</p>
<p>Create a rough draft of everything you want and need &#8211; from the time-frame you want the project to be finished in, your budget, and the features that you want from the site (for example, is it going to be in PHP, or will it be a single page site, or it require the installation of a CMS, etc). This will make it easier when discussing things with a potential contractor, as it will give him an instant idea on whether he can give you what you want within the rates that you ask for.</p>
<p>Now that you have a clear idea of what you want, you need to find the web designer. There are a number of ways of finding people to hire. First is through recommendation. This is the safest way, since you&#8217;re bound to get tried and tested web professionals. If you have friends or colleagues who have websites that look okay to you, you can ask them to refer you to their previous developer.</p>
<p>If recommendation is not applicable for some reason (e.g. your network of contacts is small, or the referred designer was too expensive), you can use the freelancing marketplaces, such as Elance and oDesk. These sites were made with people like you in mind, as it allows you to find and hire freelancers on your own, as well as provides you with an escrow service of sorts that prevent freelancers from getting paid if their output is not up to your agreed quality.</p>
<p>If this is your first time, or you&#8217;re not familiar with the industry. You need to do some research. Check out job listings or ask friends about the industry rates. Even if you already have a budget set in mind, you may end up paying more than what&#8217;s necessary if you don&#8217;t know the going rates. Saving money is always good.</p>
<p>When you finally find a web designer, you still have work to do. How can you be sure that the guy (or group of guys if you went with a design firm) will be able to provide what you need?</p>
<p>Look at their portfolio and ask for a proposal. It will give you an idea of what the designer is capable of, and what direction they plan to go with your project. They don&#8217;t need to come up with a mock-up at all, especially if they have a decent portfolio. A written report with a flowchart of tasks is sometimes enough to make you confident with hiring someone or not.</p>
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